Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 107,000 colleagues serve people in more than 160 countries.
Established Pharmaceutical Division . We've never taken good health for granted. Whether it's an ordinary headache or a more serious illness, we want people to get better, fast, so they can go back to doing the things they love. That's why we take pride in offering affordable, high-quality, trusted medicines that have been helping millions of people around the world lead healthier lives. But we don't stop there. We continuously improve medicines based on local market insights to make them better, easier to administer and faster to act. Every day, more than 14 million people around the world use our medicines to help them live healthy lives.
Primary Job Function
Development of trade marketing strategy and tactics to the marketing, SF and KAM teams.
Developing activation plan in retail, targets and KPI for SF, KAM
Approving financials KPI for all activations and Trade marketing programs
Core Job Responsibilities
Providing best in class launches support (building the DI and relevant plan for plan achievement)
Forecasting of demand, plan and provide tracking of launch execution)
Brand plans development and execution:
Ownership of sufficient promotion plan across Russia Providing the competitor analysis to internal stakeholders
Insights hunt and understanding of the switch potential, which leads to action plan
Driving the innovation and leadership at point of sales
Providing executional excellence at the point of sales via regular feedback collection and field
Providing report on plan/fact of the activities
Preparation slide decks for reviews with in-depth analysis of current retail situation, forecasts, gaps and gaps mitigation
Verification of forecast, input on trade promotion, PhCh Plan achievement
Bottom-up forecast development SO => Stock => INMKT
Category leadership and Customer expertise:
Develop Category and Shopper strategies to assist shopper with integrated solutions in support of key business building initiatives.
Expert in Analysis of Retailer Point of Sales data as well as syndicated data sources complimentary to sales, leading to insights and business recommendations.
Develop strong working relationship with Key account management team and other cross functional partners
Market trends and consumer insight hunting
Reporting on data and industry trends relating to trade categories: new SKU, update
Responsibility for plan achievement by brand, by BU
Supervising cross functional teams (KAM, Trade SF, BU, SF, BM, Distribution, Supply)
Minimum Experience/Training Required
Experience in Trade marketing 3+ years in big multinational company
Fluency in English, efficient Computer Skills.
Strong project management skills with the ability to prioritize assignments.
If you are interested in this opportunity, please do not hesitate to reach out and apply with your CV.
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.